Launching a product is a huge task.
You need to come up with a great idea, create your brand, and find people to bring your product to life.
Even if you do all of those steps right, your brand can fail if consumers don’t trust your product.
Today’s consumers are searching for social proof and great-looking content for proof of a brand’s trustworthiness.
So when Moon UltraLight was ready to launch, they turned to Trend to create a lightning strike and shock the market.
“Our brand would not have the exposure we needed without the help Trend. Their influencer network helped us reach a huge audience fast.”
Software designed to save you time and money
Without Trend, MOON Ultra would have to dig much deeper into their pockets to achieve the same results. Let’s take a look at the other options available to MOON Ultra and their pros, cons, and costs.
In-house influencer marketing
Content Studio
Agency
Influencer Database
What would it cost to generate this number of impressions with Trend?
43 Influencers
$100/influencer
Total Cost
$3,870 (10% discount for 40 or more credits)
About Our Campaign with MOON Ultra
Going at rocket speed
Moon UltraLight created the perfect product/market fit. To make the business work, however, they needed to point all eyes in their direction and build brand trust.
Trend’s influencer network made for the perfect match to get there. Our platform provided trustworthy influencers with big followings while keeping costs within reason.
Our curated network flips influencer marketing on its head by having influencers apply for campaigns instead of searching for them and has fixed-prices so brands that don’t have to negotiate.
This helped Moon UltraLight fill its almost 50 influencer campaign in a few short weeks, delivering a ton of high-quality content the brand could use anywhere to build a loyal fanbase.
Click, flash, BANG
Influencers are perfect for creating that lightning strike event.
Why?
Because of their wide reach.
Put that together with Trend’s high engagement, curated influencer network and you get a winning recipe. Talk about big-time reach and big-time engagement.
Using Trend, Moon UltraLight didn’t just get almost 50 pieces of great content to reuse, they also generated over 380,000 impressions. Now that’s making yourself known.
Even better?
By being vetted, Trend ensures that these influencers have hyper-connected audiences. That means more genuine conversations, more clicks back to your site, and ultimately more sales.
Key Results
48 influencers activated
Almost 50 pieces of content with full licensing and distribution rights
390K+ impressions
More About Our Approach
Trend helps you reach your goals by getting as many people as possible talking about and recommending your products or brand.
All of our influencers have loyal audiences. This is the key to making the message feel a part of the conversation instead of a part of an advertisement.
Rather than working with one mass-reach influencer at a time, Trend found an efficiency in working with micro-influencers at a higher volume.
These rising stars create incredible content and have genuine audiences. This approach allows us to reach unique groups of people rather than the same audience over and over.
